Yes, Pokémon is alive and well. See what Machado's own Lead Tech Consultant, Brian Stretch, has to say about it.
What is Pokémon Go? Pokémon is the portmanteau of “pocket monsters”, it is a wildly popular franchise started in Japan in 1995. It started as a pair of video games for the original Nintendo Gameboy, and quickly spun off into trading card games, an animated series, comics, toys, and several movies.
Pokémon Go was just released in the United States on July 6th on iOS and Android. The game falls into a fairly new genre called augmented reality. Augmented reality uses a live view of your real-world environment and then adds computer-generated items. In the case of Pokémon Go, players physically walk around while the game tracks their GPS location using Google Maps.
While walking along, players will encounter different kinds of Pokémon which they can capture using PokéBalls. When capturing Pokémon, your phone uses the camera to place the Pokémon wherever you may be standing. The kind of Pokémon you will see around you depends on your natural surroundings. If you are near a lake you may see a water Pokémon like Squirtle, or if you are in a city they may encounter several Rattata, a rat like Pokémon.
Players can visit PokéStops to replenish supplies like PokéBalls, or Gyms, to battle their captured Pokémon with each other. The game places gyms and PokéStops at popular and historic real life locations. If you happen to see a group of people all focused on their phones they are most likely playing Pokémon.
As you can imagine this game can take up a lot of time. If your business uses a Mobile Device Management (MDM) solution, you can block specific Apps, like Pokémon Go, to keep your employees productive. Contact Machado Consulting if you would like more information on deploying an MDM solution.